I have made a few blogs arguing against the belief that traditional celebrities are inherently more talented than Youtubers. I mean, considering Youtubers started their careers by doing everything by themselves and they had to wait years for their efforts to pay off (assuming they will ever pay off), the belief is as preposterous as the so-called flat earth “theory”.
But, somehow, I didn’t think of one aspect of Youtube: how the content is presented to us, the consumers.
On TV, you cannot simply watch anything you want. The TV bosses are the ones who dictate on which shows to green-light, continue and cancel, which episodes to repeat or not repeat, which time the shows should air and which scenes to cut. Customers are not kings.
Admittedly, they are not kings on Youtube either. The trending pages are rigged and there are still content restrictions; in unfortunate circumstances, videos and even entire channels can be wrongfully taken down.
But, Youtube videos won’t be taken down simply for being unprofitable or niche. Considering literally everyone has the right to create content, almost every type of content imaginable is almost certainly present on the website. If you have niche interests or if you are a member of a marginalised community, you can definitely find videos which entertain or empower you.
Oh, and don’t forget you can actually pause, rewind and restart the videos and you don’t have to watch them immediately once they are up! Once they are there, you can watch them literally at any time you want… assuming they won’t be taken down, of course.
Even if you can attest to the inherent superiority of traditional celebrities, you have to acknowledge the temporal flexibility of digital platforms like Youtube; our pesky lists of obligations will never ruin our viewing experiences.
I know I am stating the obvious here. But, sadly, it is not obvious enough for everyone.
I still encounter (admittedly older) people who cannot comprehend that pausing and rewinding are a thing. They genuinely think TV and Youtube work the same way.
Donate to this deadbeat, preachy blogger on Patreon.