“Cancel culture stops people from growing”

… is something what people argue against cancel culture. They believe even the worst of the worst should not be cancelled; if they are cancelled, they would never learn to be better people.

I disagree because it insinuates that every mistake humans make is equally bad. We know damn well that is not true. Making tasteless jokes is certainly not on par with inciting violence, being sexually predatory and filming a dead body and showing it your young viewers. You won’t grow up if you don’t taste the bitter consequences for your actions.

Obviously, the severity must be proportionate. Ruining someone’s a career just for a tactless joke – especially the one made in the past – is needlessly cruel. Stern but constructive criticism is more than enough; you would learn that likeability requires reading the goddamn room.

But, incitement of violence? Sexual abuse? Filming a corpse and showing it to children as entertainment? Do I need to explain how harmful they are?

If you committed either one and the only punishments you get are mere criticism and temporary income decrease, it sends a message that your atrocious acts are trivial stuffs which people overreact to. Why should you learn from your mistakes when you can repeat them over and over again and always left relatively unscathed?

Take Youtubers Logan and Jake Paul as examples. They were never cancelled. As severe as the criticism was, they were never on the brink of losing their careers. In fact, not only they are still thriving, they are still sleazy.

As far as I am concerned, neither of them continue targeting mature content to children (and Logan only filmed a dead body once). But now, they are peddling cryptocurrency scams.

They never stop being bad guys; they simply changed their modus operandi. Logan also created a well-received podcast which, intentionally or not, gives a false impression of personal growth.

If not getting cancelled fosters personal growth, why are the Paul brothers still the cunts that they are?

If influential and problematic Youtubers like them were cancelled, they would be powerless to cause widespread harm. Not only they wouldn’t continue mistreat lots of other people, they also wouldn’t normalise toxicity, to the point where we have extremely low bar of human decency on Youtube, making them look virtuous compared to other problematic individuals.

Would they grow as human beings? I don’t know and I don’t give a fuck.

Seriously, between stopping a disease from spreading and giving it a chance (which is not 100%) to cure itself, why the fuck should we prioritise the latter?

Why the fuck should we risk letting it spreading just for the sake of your pathetic, deluded sensibility?

Why the fuck should we responsible for their redemption arcs?

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What I hate and love about the social media…

… Is the fact that it allows virtually everyone to create content. And I mean, everyone.

The resulting content fulfils a wide range of interests. You can find content not unlike the one in traditional media, which appeals to older internet users and fans of Youtubers who still fall for the prestige of traditional media. But, you can also find content which is criminally almost absent from most traditional media outlets, e.g. urban planning and fringe arts.

Social media allow bigots, conspiracists and extremists to spread their dangerous beliefs and empower their fellow ideologues. But, at the same time, social media also allow people of marginalised communities -who are usually voiceless in traditional mainstream media and are often represented by tokens- to publicly and proudly find their voices, consequentially empowering themselves and anyone just like them.

Social media allow their users lower their collective moral standards; when we thought we couldn’t get any lower with Logan Paul and JayStation, we get Stas Reefleyy. But, at the same time, they also allow their users to raise the moral standards; nowadays, it becomes harder for the audience to tolerate Youtubers’ problematic remarks and behaviours, especially with the abundance of commentators.*

I hate and love social media because they are both boringly-conventional and refreshingly-niche at the same time.

I hate and love social media because they empower both people who shouldn’t be empowered in the first and people who are deserving of the empowerment which the traditional mainstream media deprive them of.

I hate and love social media because they compel the masses to lower and raise their moral standards at the same time.

I hate and love social media because they do things that I hate and love the most. It is an annoying paradox.

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*Yes yes, cancel culture. I know. I do acknowledge that public figures can be unfairly targeted simply for having unpopular opinions or having their words and actions misconstrued.

But, at the same time, I hate how the anti-cancel culture crowd ignore that not all of the targets are innocent. Some of them are being cancelled because their opinions and actions empower anyone who will definitely cause harm to their fellow human beings.

Oh, and your hypocrisy also warrants the backlashes against you. If you spend your entire career preaching about love and acceptance in your own books, you don’t have the right to complain when people condemn you for not practicing what you preach.

I also have to admit Youtube commentators’ sanctimonious attitude can be off-putting to behold; in the case of James Charles, they can also be impressionable morons who partake in the witch hunt.

But, whether you like them or not, they are among the first to call out problematic behaviours of big name creators, making sure we take heed of the sins being committed and commit them to memory.

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The internet makes us more ‘isolated’… so what?

Let’s be honest with ourselves: not every social interaction psychologically benefits us.

As an introvert, I hate small talks. If I am the one who starts a conversation, it means I am genuinely interested in its topic. For me, small talks are only useful if you want to please anyone who can make your life financially and/or professionally better. A small talk only for the sake of it gives a delusion of bonding.

Many Indonesians see small talks as borderline virtuous acts… and yet, the Indonesian term for small talk is ‘basa basi’ and ‘basi’ means ‘rotten’ or ‘outdated’. I don’t know why we describe something we love with such spiteful adjective. Maybe we take pride in being ‘rotten’ and ‘outdated’. Who knows?

Oh, and don’t forget that toxic people exist. Despite the financial and professional leverage, every single interaction we have with them is and will always be psychologically hazardous. If you believe there is no such thing as toxic interactions, you have to claim that toxic people don’t exist!

And when I say ‘isolated’, I mean it in a physical sense.

Whether you believe it or not, what we do online still count as social interactions. Even though the most objective definitions of ‘social’ and ‘interaction’ say nothing about being online or offline, it is still ingrained in our collective psyche that physical closeness determines the quality of the bonding, compelling us to ignore the superficiality and toxicity of actual offline relationships.

If we are shown a photo of a family or a group of friends using their phones, most of us would be heartbroken. I, on the other hand, would laugh at you abnormally fragile crybabies.

Even if I dismiss the soundness of online relationships, so what if they are on their phones? How do you know that one image is a representative of their entire life together?

Many people fail to comprehend that you can be active both online and offline… just like how they fail to comprehend that you can condemn Islamic extremism and anti-Muslim bigotry at the same fucking time (seriously, both Muslims and non-Muslims don’t fucking get this)!

What if we are told the people in the photo stop interacting with each other after acquiring internet access? Most would probably blame it for deteriorating the relationships. But, is it really?

How do they know the relationships weren’t bad in the first place? How do they know the interactions weren’t surface-level or toxic? How do they know internet ‘addiction’ is the root of the disease and not its symptom?

If the offline relationships have been proven to be beyond repair, I don’t see anything wrong about ditching them for the online ones. If anything, the internet ‘addiction’ may have stopped the relationships from deteriorating even further.

One may argue that even if the current offline relationship is not a keeper, we should replace it with an offline one as well. Well, if you are the type of person who is not dignified enough to be reasonably picky with relationships, it is feasible.

But, some people like me should be picky for our own mental sakes.

As an introvert, I need people who respect my innate need of solitude and my distaste of small talks. As a stutterer, I need people who won’t abuse or sneer at me for my defect.

Considering how introversion and stuttering are only found in a small number of people, the average people see me as ‘abnormal’ and, unless you live under a diamond-crusted golden boulder, you know damn well they see anything ‘abnormal’ as nuisances or even dangerous.

So, if I desire pleasant relationships, it is better to go online. Offline, I have to vet every person I encounter and potentially exposing myself to snake venom in the process. Online, unless you are a victim of bullying, the venom is easy to steer clear of.

If there are peer-reviewed studies with replicable results which show how online relationships will never be as fulfilling as the offline ones, I will concede. But, so far, I only encounter brain-dead dribble excreted out of the unwiped ass of extrovertedly-inclined and digital-hating normativity.

Oh, and I now hate those ‘internet corrupts us’ memes. Not only they have become tiresome after seeing them in an ungodly abundance, I also cannot shrug off the hypocrisy of posting and sharing anti-internet memes on the fucking internet. Can’t believe I used to find them profound.

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I initially wanted to talk about having somewhat niche interests because, unlike the so-called ‘real’ world, the internet is where I can easily discover people to share interests with. But, even though my geekiness can be a lightning rod of ridicule, I was never abused for it, thankfully.

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The overtly-polished Casey Neistat style

I call it the Casey Neistat style because that’s how others call it (even though some people think the style predated him) and I don’t have an alternative name for it.

From the title, you can easily tell I am not a fan.

Okay, I am not saying I hate the aesthetic. I actually think it looks beautiful and proves every image can look pretty when captured by the right person. But, that’s also my problem with it: it looks TOO beautiful.

Before I was immersed in Youtube cultures, I had already watched arthouse films like Andrei Tarkovsky’s and Ingmar Bergman’s. They are visually stunning and narratively compelling (for me), exposing me to cinematic art works.

Also resulting in my high expectations of vloggers like Neistat.

It is already ingrained in my mind that good cinematography HAS to be accompanied by compelling stories. But, vlogs don’t tell ‘profound’ stories (mind the quotation marks), even when they showcase out of the ordinary events or the lives of perpetual travellers.

If anything, those vlogs feel pretentious. The polished cinematography seems to do nothing but overcompensating the passable narratives.

Oh, and when I said that vlogs are not narratively profound, I meant it as a compliment. Because they are supposed to narrate Youtubers’ semi-personal lives, I always expect raw and mundane storytellings; that is what I find attractive about vlogs in the first place!

I actually do enjoy some Neistat-esque vlogs, like the ones of Evan Edinger, Terry Song and Adam Neely. The difference is theirs are more stylistically restrained, allowing a greater presence of rawness and mundanity.

Thanks to its participatory nature, Youtube has opposites for almost everything. For Casey Neistat style and the likes, there are content described by Nerd City as post-ironic.

I cannot make myself enjoy the works of Youtubers like Filthy Frank, MaxMoeFoe and IDubbz (his Content Cop videos are an exception). Apart from the crassness which I find extreme (even for a relatively crass person like me), I am also anxious about the blurred lines between irony and sincerity.

But still, despite my inability to relish such content, I cannot help but respecting those creators for their unsuppressed mockery of the insincere and synthetic charm endorsed by the establishment. While I admittedly do embrace some of the establishment’s ideals, I also despise the idea of venerating them.

Thankfully, despite the increasing pressure of uniformity, the platform still has a sizeable freedom to dissent, something those employed in the ‘traditional’ media can only dream of. Therefore, almost every imaginable type of content has a place on Youtube*.

Whether it is aesthetically and thematically extreme** or middle-of-the-road, you will definitely find it.

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*Obviously, there are restrictions to what can and cannot be uploaded. But, it is no secret Youtube content policing is both ineffective and misguided. ‘Lawful’ videos can get taken down and ‘unlawful’ ones stay. Supposedly, people have found porn on the site; while I do have found softcore films, I have yet found hardcore ones.

**Post-irony is extreme due to its depictions of life as an inherently ugly entity. But, I would argue overtly-polished aesthetic is also extreme for its overtly beautiful depictions of life; once one is accustomed to it, acknowledgement of the ugly reality feels taboo.

A bit of tangent here:

Andrei Tarkovsky said he utilised both colour and monochrome scenes in his films because those shot entirely in colour felt like animated paintings for him and therefore, felt ‘too beautiful’ to be realistic.

I never thought that I would reference Tarkovsky’s philosophy while discussing Youtube.

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Literacy increased, thanks to the internet

Media literacy, not literacy literacy. I cannot help but noticing how prevalent it is among Millennials and Gen Z, who are arguably the biggest internet consumers.

Okay, I am not saying that we are one hundred percent literate in the media. We are not. But, compared to the older generations -who consume the internet a lot less-, we are far less easily duped by internet content.

We are more reactive to clickbaits and we have great eyes for photoshopped images. We also can get belittling and even hostile towards ‘fakeness’.

Yes, my words are anecdotal. But, the generational disparity is hard to ignore and I had been noticing this for quite a while; I was even more convinced of its existence after watching a Danny Gonzalez video, in which he doctored his own photo to make himself look like someone else and his Instagram followers immediately knew it was photoshopped. He succeeded only after an impressively-meticulous planning.

(Note: I have to mention that the much younger internet consumers are also relatively gullible. But then, it has less about their internet experiences and more about having less developed brains.)

Personally I credit our relatively high media literacy to four factors:

1. The participatory nature of internet cultures

Unlike ‘traditional’ media, the digital one allows its consumers to be its content creators as well and many embrace the opportunity.

Inevitably, many internet consumers know the behind-the-scenes process of content creation; they have learned how to doctor images, edit videos, do sound design and write scripts and/or blogs.

2. The unintentionally educational nature of certain content

Some Youtubers I have watched love to make videos about having fun with photoshopping. Those who make commentaries constantly call out deceptiveness of online content creators; sometimes, even ‘traditional’ media is not free from their ‘wrath’.

Consequentially, many of their viewers will end up becoming more vigilant for doctored images and overtly-manipulative choices of words, video editing and sound design, even without any prior experiences in said activities.

If you are a Twosetviolin viewer (or one of a similar channel), you would probably be able to detect fake musical performances in films and TV shows, even without any prior experiences in musical performances.

3. The awareness about public personas

Youtube fans are becoming more cognisant about public personas.

They know how Youtubers behave on camera do not always represent their true selves and they have learned to differentiate the masks from the true faces. The fact that some Youtubers constantly switch personas in the same videos force viewers to be attentive of the behavioural changes.

Yes, idiots who easily fall for personas still exist. But, I notice their presence has waned for the past few years.

4. The embrace of irony and post-irony

I previously said that internet consumers can be hostile towards ‘fakeness’. Well, that is not entirely accurate.

‘Enjoying things ironically’ is a thing and online, it is very widespread. It is socially acceptable to enjoy things because they are aesthetically-bad and, consequentially, some content creators love making content that is meant to be enjoyed ironically.

Scripted vlogs are one of those ironically enjoyable things.

Vlogs are meant to be unscripted accounts of the Youtubers’ lives and any scripted moments easily stand out, thanks to their glaringly plastic quality. But, as long as the creators do not claim their works to be factual, the viewers will be able to enjoy the artificiality.

Post-ironic content is as popular as the ironic one, if not more. While it still involves irony, it also thrives to blur the lines between it and sincerity, forcing the viewers to work harder to separate the two.

I was introduced to the concept of post-irony by Youtuber Nerd City, who asserted that post-ironic aesthetic on Youtube was meant to defy the saccharine and overtly-manufactured one approved by the Youtube establishment. While I was never a fan of creators like Filthy Frank due to the borderline transgressive nature of their works, I cannot help myself from holding their rebellious intent in high esteem.

So…?

Obviously, you don’t have to turn future generations into internet addicts. Schools can simply start teaching basic communication and media skills.

The problem is I don’t know which specific skills that should be taught and how they can be integrated into existing curricula. I am also unsure about the necessity of theoretical media studies in this case.

Oh, and I doubt many will acknowledge the importance of media literacy. Persuasion is also an issue.

The Swede’s rhetoric

I have made a few articles about Felix Kjellberg AKA Pewdiepie and one contains my arguments about how he is actually a reckless edgelord instead of an actual far-right ideologue.

I mention how he never makes excuses for the bigotry of some of his fans, how he was (and still is) slandered by the media and how he only invited one right-wing pundit just to review memes instead of letting him spill verbal diarrhea.

But, for some reasons, I forgot to talk about his own rhetoric.

Below, I am going to list the common talking points of contemporary western conservatives:

1. Equal rights are the same as special rights for women and the minorities

2. Women are happier when they are treated as the “lesser sex”.

3. The Southern Strategy never happened and American Democratic party is still the racist party.

4. Taking down Confederate statues equals erasure of history.

5. The Bell Curve is scientifically legitimate.

6. Any violence committed by Christians of European descent, including the Holocaust, the Trail of Tears, and the Crusades, were either justified, exaggerated or fictional.

7. All Muslims are sleeper cells.

8. The world is controlled by globalist Jewish elites.

9. Sexual violence is a trivial matter, unless they are committed by brown Muslims.

I am sure there are more recurring talking points than I mentioned above. But, those will do.

Disturbingly, I have seen how they often they are “discussed” by conservatives, especially by those who make Youtube videos,some of whom prefer to call themselves classical liberals.

But, from all online personalities who have been perceived as far-right, Pewdiepie is the only one who has never talked about those things.

Seriously, I have never heard him openly or discreetly espousing any of those lies. In fact, he barely touches politics and he never talks about history; his commentaries mostly revolve around the non-political aspects of Youtube culture.

The thing about our bigotry is it cannot be hidden completely, no matter how hard we try, no matter how hard we deny its existence. Even if we are not prone to Freudian slips, our bigotry will appear subtextually in our messages.

I have encountered so many people online who claim to not be bigoted… and yet, if you read their words between the lines, you will notice how hateful they are.

You cannot say you are not a racist when you believe the mere presence of non-whites is the evidence of white genocide. You cannot say you are not a homophobe or a transphobe when you believe LGBT rights discriminate against cisgender and heterosexual people.

But, with Felix, I haven’t seen any far-right subtexts from his online content.

His commentaries are indeed laced with subtexts… classical liberal subtexts; he is all about freeing humans from any excessive constraints, both in social and legal forms. He disapproved of the “policing” of any kind of activities, as long as they are not violent.

Basically, he is the complete opposite of those far-right individuals who are supposedly all about liberty while advocating for taking it away from those who are different from them.

He, the person who never calls himself a classical liberal, is way more classical liberal than the reactionaries who claim to be ones.

About the Christchurch mosque massacre…

Both his name and Candace Owens’s were implicated because they were mentioned by the shooter. The shooter said “subscribe to Pewdiepie”, a meme created by Felix himself, during the live streamed violence while she was cited as his number one ideological inspiration.

And both public figures reacted differently.

Felix was never cited as an inspiration; the shooter mentioned the name of the most popular Youtuber because he wanted more attention.

But, not only Felix immediately condemned the massacre, he pleaded to his fans to end the meme. After his many controversies, after years of being a reckless edgelord, he has realised he has a responsibility as a public figure for every single one of his public actions… and that includes his inherently harmless meme which he created as a tongue-in-cheek response to his rivalry with T-Series.

Owens, on other hand, responded immediately by laughing it off in her dismissive tweet, despite the fact that she is the shooter’s number one inspiration!

I don’t know about her now. But, at that time, it was obvious she did not have any sense of responsibility as a public figure, even though she was famous in the first place because of her politically charged and definitely-not-trivial messages.

She was not that different from Trump who took days to condemn the Charlottesville Neo-Nazi rally attended by his own supporters.

She was not that different from other right-wing public figures who constantly incite bigotry and yet refusing to acknowledge they might have inspired atrocities like the Christchurch massacre.

But, she and her peers are definitely different from Felix Kjellberg.

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“Youtube’s not good enough!”

Disregard of privacy. Hatred of change. Entitled attitude. Immaturity.

Those are the dark traits that people familiar with Youtube cultures associate with Youtube fandoms. They are common knowledges.

But, I am surprised most people (seemingly) have yet to notice another frustrating trait about the fandoms: obsession with giant corporate media networks.

On some occasions, you can see fans wondering why their beloved idols are not signing up to those corporations.

And that irks me every time.

One thing for sure is they don’t know how the media works. They probably think those giant entities provide creators with not only big platforms and big funding, but also complete creative freedom.

You know, a make-believe.

They don’t know how creators are also responsible to the network executives. If they deem the creations unprofitable or ideologically “deviant”, those creations would not even survive the pre-production stage.

As bad as Youtube can be, its content creators have freedom that many of theirs counterparts in other platforms can only dream of.

Your videos can be taken down for violating guidelines (or falsely and/or unfairly accused of doing so). But, they can never be taken down solely for low viewerships or ideological deviance.

In fact, Youtube is full of creators who espouse controversial opinions regarding humanity and who scathingly condemn the establishments. Not to mention there is an abundance of creators like Filthy Frank whose style described by Nerd City as “post-ironic” (Click and go straight to 16:45).

But, this is not even the most frustrating about the fandoms’ wish. Their elitist attitude is.

Why is Youtube not good enough?

Of course, if a more stable source of income is the argument, then I am all for it. Youtubers have been struggling gaining profits from their videos in recent years.

But, that’s not what fans want; from all of the ones who have expressed such desire, I only encountered one that mentioned income. One.

In fact, not only it is the only clearly-elucidated reason that I encountered, fans also know Youtubers can either get direct sponsorships, donations through Patreon, or both. Seemingly, they don’t have any reasons to make such demand.

While I cannot have make any concrete (and objective) conclusions, I can tell you about the mentality of Youtube fandoms.

They suffer from inferiority complex.

I am not talking about how their idols are talentless or something; just like fans of traditional idols, many Youtube fans certainly see theirs as talented. I am talking about how they see Youtube as a career: for them, it is not a real job.

Admittedly, it is extremely rare for me to see those comments. But, I do have encountered fans who genuinely believe the jobs of their idols are not “real jobs”. In fact, they seem happy if their idols have jobs other than making Youtube videos.

What are “real jobs”, anyway?

  • If a job gives us complete or near independence, is considered a novelty and disregarded by the establishment, and/or does not offer a stable source of income, then it would not be considered as “real”.
  • I reach to such conclusion because, from what I observe, the jobs labelled as “not real” often possess some or all of those characteristics. I have never heard people calling blue collar jobs and most white ones as “not real”.

    From this observation, I already have a clear imagination of what some Youtube fans are thinking:

    Yes, we know our favourite Youtubers are creators who rise to the top despite the independence from the old-age establishment. And that what makes them unique.

    But, because of that same reason, we fans feel insecure about ourselves because there is no prestige in admiring those who are not parts of the establishment.

    Therefore, it would be selfish of our idols to stay independent and refuse to become corporate slaves.

    Yes, I know my assumption is plagued with meanness and exaggeration… and also dishonesty considering how Youtube also has its own (younger and less powerful) establishments which are divided into different linguistic and/or national categories.

    But, whether those fans are aware of how the media works or not, you have to admit the feeling of inferiority is there.

    If it isn’t, why would they be aroused by the prospect of their favourite Youtubers branching out to the more conventional yet not-always-rewarding realms?

    If it isn’t, why aren’t they content about idolising those who make a living solely out of Youtube?

    I am on the opinion that believes Youtubers need to mature in order to bring their communities forward.

    But, I believe the fandoms’ lack of self-assurance is also a major hindrance to the progress as they refuse to uncover the platform’s fullest potentials.

    It is not far-fetched to say the collective feeling of insecurity is one of Youtube’s biggest enemies.

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    My favourite sarcastic Youtubers

    They are Boyoung AKA Bubbly, Chris Broad AKA Abroad in Japan, Felix Kjellberg AKA Pewdiepie, Joey Bizinger AKA The Anime Man, and Terry Song AKA TerryTV.

    Unsurprisingly, their sarcasm often go over people’s heads and it leads to some viewers -especially the new ones- to take their words seriously. With Joey, he loves being sarcastic in his QnA video, consequentially frustrating even his long-time viewers who wish their questions are answered properly.

    Also unsurprisingly, they also make Youtube commentaries from time to time, but not too often to the point where their channels become commentary ones. Consequentially, their contents have satirical inclination at times.

    After watching them for years, I just realise another similarity between them that I didn’t notice before: I don’t find their annoying actions to be annoying.

    Let me explain that extremely vague statement.

    How they carry themselves on the platform is more or less similar to how their colleagues do it. When other Youtubers -including ones I am fans of- commit those certain actions, I am annoyed. But, when my favourite sarcastic Youtubers are the ones who commit them, I am strangely not.

    Yeah, still vague.

    Let me start straight away with the clickbaits.

    Apart from Chris, all of those Youtubers I mentioned have embraced clickbaits in their video titles and thumbnails, albeit with varying level of intensity.

    Boyoung and Terry prefer relatively subdued clickbaits (which suit their subdued sarcasm), Felix prefers to create bizarre ones (which suit his bizarre content) and Joey is the most shameless as he utilises nakedly clickbaity titles (which suit his snarky tendency); they remind me of the ones used by so-called “news” media outlets.

    With Chris, I notice he loves re-using the same saccharine stock background music over and over again. But, it is not unlike the one used by many Youtubers.

    It is more similar to the one used by American so-called “factual” TV programming; however, it still exude the same sugary, feel-good atmosphere. In his Journey Across Japan series, he used upbeat 80’s sounding theme song that -in my opinion- emits false optimism and pseudo-energy.

    I may be wrong. But, I do notice that -unlike the ones of Felix and many other Youtubers- the online personas of Boyoung and Terry are immensely similar to their true personalities.

    Their speaking intonations barely change and so do their body languages… apart from their eyes and mouths; as weird as it sounds, it’s the only way for me to determine whether they are in characters or not. Took me a long time to notice those details.

    When Youtubers (and humans in general) do those things, I often perceive them as attention-seeking and fake individuals whose purpose in life is to look good instead of embracing their authentic selves, just for the sake of instant fame and fortune.

    And yet, I am not annoyed when the Youtubers I am fans of commit those “sins”…. and the reason for that lies on the title.

    Sarcasm is something in which everything that is being expressed is the opposite of their literal meanings. Not the most articulate elucidation. But, you get the idea.

    Because of the constant stream of sarcasm, I am not predisposed to take those content creators too seriously, unless when morality is involved.

    It also helps that they love to sprinkle a dose of self-deprecation here and there; I personally interpret it as their turndown to stand on high pedestals.

    As a result, I don’t find their commentaries to be self-righteous and hypocritical whatsoever. The ones who think so are probably those who barely watch their videos.

    Even though they don’t make much of them, I believers their commentaries are more superior than the ones spewed by most commentary Youtubers, who mostly appeal to emotions instead of reasons and don’t always practice what they preach.

    Of course, I also have to admit I am being biased here. Not only I am a fan of those Youtubers, I am also a big fan of sarcasm; I regard it as one of the best tools to deal with those pesky humans and to express my anger. Way more satisfying than vandalising properties.

    Oh, and I initially wanted to include Duncan Pain AKA PDR-San to the list.

    Like them, he is also known for his sarcasm which does not always bode well to some people and and being self-deprecating.

    But, he is also different from them because not only he has made even more commentaries (making his content more satirical in comparison), I don’t believe he is “guilty” of the “sins” I mentioned above. As I have missed many of his videos recently, I may be wrong.

    I still mention him anyway because if he is indeed “guilty” of them, I would also not be annoyed.

    And because I am a fan, of course.

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    How NOT to introduce people to new cultures

    No, I am not basing it on my real life experiences. I am too much of a hermit to directly immerse myself in different cultures, too much of a hermit to even bother interacting with fellow human beings.

    And yes, instead of writing about how to introduce people to new cultures, I prefer to write about how NOT to. I am so easily drawn to negativity.

    My thoughts are based on what I have observed on Youtube videos and their comment sections. Buzzfeed videos produced years ago still linger in my mind because they featured American reactors of foreign dishes who were often lambasted by the comment sections not only for their ‘disrespectful’ reactions, but also for their limited tastebuds. But, I was more annoyed by the commenters than I was by the American reactors. Still am.

    Years after discovering Buzzfeed, I found Simon and Martina who made videos about their life in South Korea before moving to Japan. They often took a very contentious tone when speaking about South Korea which angered many Koreans and Koreaboos, ignoring how the couple still emotionally-attachment to the country even after leaving it.

    Right around the same time, I also discovered Englishman Chris Broad who initially made sarcasm-laced videos about some basic information about Japan. Then, as his career progresses, he makes more travelling content. Despite being grumpier and more sarcastic than Simon and Martina, his honest assertions about the country he lives in somehow feel less contentious than the couple’s regarding Korea. But, he is not without controversy, which I will discuss it later.

    Through Simon and Martina, I was introduced to Josh Carrott AKA the Korean Englishman; took me a year to check out his videos. Unlike them, he almost has entirely positive view of South Korea. I am usually suspicious of anyone who have utterly positive opinions about anything; it often comes off as insincere. But, with Josh, I don’t have that problem at all and I will also explain why later.

    I also have to mention Life Where I’m From, a Youtube channel run by Canadian Greg Lam who documents the life in Japan. While the Chris Broad and Simon and Martina occasionally make videos that can count as documentaries, Greg is the biggest documentarian among them.

    Not only he interviews significantly more individuals, he is also a lot more methodical on which information he wants to display, on how he obtains it and on how he presents them; he also sees entertainment values as supplementaries. As a result, he does a great job in destroying negative stereotypes about Japan while simultaneously putting more attention on the downsides of life in Japan. He does a better job in portraying the country with nuances than many of those so-called journalists.

    Now, to the reason why you clicked in the first place.

    For me, before you even consider introducing people to new cultures, you should NEVER do the following:

    Use stereotypes

    We all know bigots love to use stereotypes. But, the thing is even people who claim to be ‘tolerant’ and interested in other cultures fall for them as well; instead of using negative stereotypes, they use the positive or neutral ones.

    Yes, they are not negative. But, they are still stereotypes. They still see their fellow human beings as the ‘others’ who are devoid of human intricacies. It is still dehumanising.

    Excluding Josh Carrott and Buzzfeed hosts, the aforementioned Youtubers frequently described how Koreans and/or Japanese people behave and, on a surface level, the descriptions do sound stereotypical.

    But, if you listen closely, they actually debunk some of the stereotypes and reveal things we never expect from either nation. That’s because the descriptions are NOT based on hearsay, they are based on said Youtubers’ personal experiences interacting with the actual people!

    Unlike stereotypes which are entirely simplistic and rigid, human beings are complex and unpredictable creatures who will never fit into any preconceived moulds, no matter how much you force them. The more you know them, the more you feel guilty about ever forcing them in the first place.

    While he describes Japanese people as generally unassertive and shy, Chris Broad also had an easy time making his Japanese friends and colleagues -some of whom were older than him- eagerly learn English profanities; he knows that Japanese people are human beings, NOT ‘cute, cuddly anime characters’ as he put it in a subsequent video. In fact, his friend Natsuki has no qualm about doing antics publicly (e.g. dressing and acting like Zorro) and approaching a complete stranger just to befriend him/her, which was how the two met.

    One of my favourite Greg Lam’s video is The Rules That Rule Japan, which title is self-explanatory. To summarise it, Japan is ruled by written and unwritten rules that seemingly contradict each other and, depending on which rules, the breaching is not always considered a faux pas. Basically, if you want to know how it is like living in Japan, you’ve got to live in Japan.

    And it is not just Japan. Virtually every country on earth also shares similar situations regarding rules. Mind you, Japan is a very homogenous country and yet it is a very complex society to break down effortlessly. Now, just imagine breaking down more populated and more diverse countries like my home country Indonesia. If a country’s description feels so simple, then it is very likely infiltrated with inaccuracies.

    A year after leaving South Korea for Japan, Simon and Martina made a video titled Japan or Korea: Did We Make The Right Choice? in which they expressed their preference towards Japan as a place to live. They were honest and uninhibited with their criticism about the living conditions in South Korea. But, it seems people don’t even bother to watch until the end.

    The couple also explicitly made a disclaimer about how they were speaking from their own personal experiences and acknowledged that others might have diverging impressions about either country. Many in the comment sections, presumably both Koreaphobes and zealous Korean nationalists, ignore the disclaimer and thoughtlessly spew their dogmatic vitriol.

    They intentionally ignore the video’s nuances just for the sake of affirming their versions of ‘reality’. They also ignore that Simon and Martina still see South Korea as their second home; even Simon said randomly meeting a Korean person in Japan made him feel at home.

    Thanks to Chris Broad and Greg Lam, my interest in Japan actually increases and thanks to Simon and Martina, I have actually become interested in South Korea. My interest increases and emerges NOT despite of the scores of scathing tones, but because of it.

    The imperfection makes both countries feel more real and human. The older I get, the more I actually find absolute positivity nauseating.

    Be extreme

    … And my hatred of absolute positivity is the reason why, as I mentioned before, I hate those who made negative comments on Buzzfeed’s food reaction videos more than their trashy American reactions.

    For those commenters, NOT liking the dishes was not an option. They believe the reactors HAD to like them! For them, not liking those dishes was akin to spitting on their faces. They genuinely remind me of over-zealous fandoms.

    Correct me if I am wrong. But, those reactors volunteered to be in the videos; basically, no matter how unrefined their behaviours were, they were willing to try to new things and that is something we must appreciate! To this day, my willingness to try new things is still too minimal.

    I previously mentioned Josh the Korean Englishman whose (seemingly) absolutely positive view about South Korea does not put me off; nowadays, anything that seems will immediately put off. I believe it has something to do with how he expresses his love of Korea.

    Some of his videos can be summarised as ‘foreigners (mostly English) trying Korean foods’ and those foreigners are not only honest about whether they like the foods or not, they sometimes make jokes about them… and you know what? Josh was not offended at all!

    He does not care whether they love the food or not, he just wants to share an aspect of one of his beloved cultures. If anything, his passionate yet civilised tactic actually works! His friends end up appreciating Korean culture. Even his mom and his best friend’s father, whom have been repeatedly described as ‘very English’, also end up appreciating Korean culture!

    But, even if you are not a hostile, you should be methodical in how you introduce a certain culture. Don’t go straight to the ‘weird’ stuffs.

    If you want to introduce someone to Japanese cuisine, don’t go straight to sushi, sashimi or natto. Not every country in the world eats raw meat and foul-smelling, fermented soybeans. Take it easy and go with tempura and ramen first, which I know will make easy starts as fried foods and noodle soups are common all over the world.

    If I were tasked to introduce Indonesian cuisine to foreigners, I would consider their backgrounds. If they are of East Asian descent, I would start with Chinese-Indonesian dishes. If they are of South Asian descent, I would start with gulai dishes which are considered as ‘Indonesian curries’. Unless the foreigners are from other Southeast Asian countries, I would think twice about starting with Sundanese and Javanese cuisine due to them being almost entirely indigenous.

    If you go extreme -whether in how you behave or how you determine the starting points-, you would deter others from being adventurous.

    Be arrogant

    I do believe the ability to appreciate different cultures is a sign of sophistication. But, I still think there is no excuse for self-conceit. Our relatively broad cultural palates exist because the cultural exposures we have experienced…

    …And those exposures exist because of our fellow human beings. You would not be as sophisticated if it wasn’t for them.

    I used to be smug about my cultural sophistication. I was able (and still am) to appreciate the both foreign cultures and the distinct regional Indonesian ones, particularly in the forms of foods and music. But then, I realised that my tastes in both have something to do with me being a citizen of Indonesia, a culturally diverse country that also willingly accepts foreign cultures; I have lived in the Greater Jakarta area, which is unsurprisingly diverse, and my hometown Batam has not one but five dominant ethnic groups and is located near Singapore and Malaysia.

    When it comes to my music taste, I also have to credit one of my music teachers and my mom. My teacher introduced me to Mahavishnu Orchestra, which was my gateway to more complicated music and my mom had the 1999 version of Badai Pasti Berlalu CD, which was my gateway to quality Indonesian pop.

    My relatively-sophisticated taste is a product of my socio-cultural environment and I can confidently say the same thing can be said about yours… and Josh Carrott’s.

    His attachment to Korean culture was born out of his sense of isolation as the only British student in an international school in China. It was the Korean students, the school’s main demographic, who took care of him and consequentially exposing him to the culture. If they didn’t do so and/or he decided to transfer to an English boarding school, he would not have his dual Korean-English identity. There would be no Korean Englishman!

    In the case of Simon and Martina, Chris Broad and Greg Lam, it is different from Josh’s and mine. Their appreciation of foreign cultures emerged or increased after they moved abroad; Greg moved because he is married to a Japanese citizen while the others decided to teach English as a foreign language. Without their decisions which require them to leave their national and cultural bubble, they would not have the cultural sophistication they have now.

    And because our experiences have definitely happened to other human beings, it is very reasonable to assert that we are NOT the only ones who possess cultural sophistication.

    …..

    Once again, I have to remind you that I have never done anything that is remotely similar to what those Youtubers are doing. I am basing my words on my observation of Youtube’s content.

    Yes, I do not have any peer-reviewed studies supporting what I am arguing above. But, let us use common sense here: do you seriously think hostility, conceit and the tendency to stereotype are desirable traits in an individual?

    Whether you believe it or not, those traits are off-putting. Embracing even just one of them means you are repelling others from liking you; the only ones you attract are those who share your repellent quality and are also avoided by more well-refined personalities.

    If people are disgusted by you, how do you expect them to love what you love? If anything, not only others won’t end up loving what you love, they will end up hating it. It does not matter whether it is of good quality or not.

    You, the enthusiast, are seen as a representative of the thing you love. Because you are such an abhorrent individual, many will assume the thing you love is equally abhorrent. I mentioned ugly personalities attract each other and it seems some people believe the same principle applies to non-living entities as well; many people thought the extremist tendency of Steven Universe fandom manifested the show’s poor quality, despite having never watched a single episode.

    Yes, it is fallacious to deem something solely based on the behaviours of its enthusiasts. But, it is also wrong to carry ourselves so dementedly, we present outsiders an extremely distorted view of our fellow enthusiasts and, most importantly, the thing we love.

    We love it so much, we make others hate it.

    ……

    Now, those of you who are not guilty of such abhorrence may think I am making a big deal out of nothing and I am like a cat fighting his own reflection in the mirror; admittedly, I can be that neurotic and I have lost count how many mirrors I have smashed. But, if you have ever interacted with your fellow human beings online and offline, you would acknowledge that common sense is not common.

    If you watched Buzzfeed videos many years, you would remember how malicious the comment sections can be against the hosts simply for not liking certain dishes. Even if you were never interested in such content, I am sure you have interacted with fandoms who think they can abuse anyone into loving their beloved idols and works of entertainment.

    The idea that common sense being common is an exaggeration.

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    My thoughts about the Try Guys

    Since I watched Shane Dawson’s conspiracies and ghost-hunting videos, I cannot help myself from judging the critical thinking of my favourite entertainers, including the Try Guys. Sadly, scientific scepticism is not their forte.

    And it is ironic because Ned is a Yale chemistry graduate and he fails to bring scientific scepticism to the group (a good reason to not worship people’s educational backgrounds). There are some videos where the guys take the words of so-called experts for granted. But, I think the video that sticks out the most is the acupuncture one.

    Admittedly, this is one of the most entertaining Try Guys videos, mostly because of how Eugene’s discomfort juxtaposes with the others’ comfort and the acupuncturist’s charm and wit. But, I am also annoyed by how quickly they accepted the validity of acupuncture.

    They could claim they felt the qi flowing inside them. But, there is such thing as placebos. Just because one feels better, that does not mean one actually gets better. You feel better after the treatment because you believe it works.

    Okay, I just watched the video again and I was wrong about Ned not being sceptical. He actually was, even though he eventually changed his mind. He and the others might actually feel something. But still, I doubt they were feeling the qi.

    Even though I am no biologist, I do know our bodies have sensory neurons all over. So, when one gets stabbed by pointy objects, one ought to feel something; no sensations means one is medically fucked. The sensation they were feeling might be the acupuncturist messing with their nervous systems. But, all four of them failed to realise that which inevitably led to their acceptance of alternative medicine.

    I also have another less consequential problem with the Try Guys. On Youtube, there are videos exposing how unfunny the quartet is. Even though I haven’t watched a single one of those videos, I do understand why some people think that way.

    Sometimes, when they have guests on their shows, they don’t even bother to read the room; they clearly make jokes only for their online audience, not the one right in front of them. As a result, I often see the guests looking awkward; it somewhat reminds me of Rhett and Link, whose antics have been known to put off some of their guests.

    I know I sound a bit too harsh on them. I make it sound like they are unfunny idiotic hacks. In actuality, I don’t believe they are.

    Despite the presence of thoughtless jokes, there is also an abundance of wits. In fact, I notice the guys have become wittier as time goes by; they have been entertainers long before their fame, giving them many years to learn. Not to mention there are also guests whose sense of humour is in tune with theirs.

    I also cannot be certain about their idiocy. Regarding their validation of acupuncture, it is hard to say if they were being sincere; they might try to not offend the charming and seemingly-nice acupuncturist. Or maybe, they changed their mind about its cogency after they recorded the video. Basically, we should never take people’s words for granted, especially if they are public figures who are known for carefully maintaining their images.

    But, even if they are indeed easily duped by pseudoscience, I still refuse to call them entirely idiotic. I mean, they are content creators who maintain their success even after leaving a big corporation that can generously provide resources for their endeavours. If anything, I believe their quality increases after their departure.

    In general, the content of their videos can be described as escapist fun with occasional bouts of seriousness; the seriousness often includes topics like health, gender, immigration and even the Try Guys’ own personal lives. They have been thematically consistent throughout the years. But, their professional independence does bring changes to their videos.

    First of all, they have bent their definition of ‘trying things’, as shown by the time when they tried to make Eugene AKA Mr. Aloof to sit on Keith’s lap; despite its bizarre yet oddly wonderful pointlessness, the video -which some fans consider as simultaneously the best and the worst- lives up to the group’s name (kinda). Because of that one video, I am expecting more of such outlandishness in the future.

    Second, fans have been noticing how the Try Guys have been more carefree than ever. The thing is Keith, Ned and Zach have always been exuberant and I never notice any notable increase in their carefreeness. But, when it comes to emotionally-reserved Eugene, I do notice the change.

    Some fans believe the independence, no matter how stressful it can be, is a joyfully liberating thing to have in one’s grasp. Others believe he exaggerated his stand-offish personality just to make Buzzfeed videos more entertaining. I personally speculate that Eugene is happier because he felt he was constantly being used as a clickbait by his former employer.

    It is also possible his increasing devil-may-care attitude has nothing to do with his professional life. Nevertheless, I cannot help myself from thinking how plausible those speculations are. Of course, as they are speculations, I must refrain myself from accepting them as the absolute truths. But, as much as I love seeing the goofy side of Eugene, there is a third change that I love the most: the videos’ durations and narrative chronologies.

    During the Buzzfeed years, the videos have varied durations; some are as short as two minutes while others are over twenty-minutes long. But, I notice the less-ten-minutes-long ones dominate the playlist. The videos’ storylines are also predominantly linear.

    After leaving Buzzfeed, their videos’ narratives have become more nonlinear and the durations have become significantly longer; most of their videos are over ten minutes long with the short ones being a tiny minority. While some may find these aspects too trivial to concentrate on, I think they have greatly enhanced the quality of the content.

    More nonlinearity means less sluggish pacing and more enhanced conveyance of emotions, consequentially creating a more captivating storytelling. I also love the challenge (if one can call it that) of deciphering timelines of nonlinear stories without the help of time stamps and, thankfully, Try Guys’ nonlinear videos almost never have them; I hate the unnecessary usage of time stamps as it discourages the audience to take more heed of what they are watching.

    More time span means more capacity to showcase more content (obviously); it prevents the feeling of hastiness, it does not keep viewers out from more interesting happenings and, most importantly, it allows the Try Guys to convey a wider range of emotions. I still stand to my earlier description about how their content is mostly fun and occasionally serious moments. But, thanks to the longer durations, there are more manifestations of grave emotions.

    Buzzfeed Try Guys videos are like the typical American sitcoms; their seriousness is so rare that they are still considered as comedies. Post-Buzzfeed Try Guys videos remind me of Marvel movies; while light-hearted and may be seen as overrated by some, the mixture of jokes and emotional depths easily put them in the drama-comedy category (if drama-comedy also includes non-fiction).

    Dramedy is one of my favourite genres ever. Light-hearted enough to not take itself too seriously, sombre enough to emanates and encourages thoughtfulness. It has the best of both worlds… and I fear the Try Guys will choose only one in the future. The fear comes from them being featured on Youtube Rewind 2018.

    In case you don’t remember, Youtube Rewind 2018 is something that can only be described as Youtube’s shameless effort to embrace advertising-friendliness by the means of disregarding the real circumstances of the Youtube communities. If you were a content creator who had never expressed discontent against the establishment or whose content was never deemed controversial, you would be the platform’s golden children.

    You would never experience involuntary demonetisation and suffer any consequences for breaking any rules, ensuring a constant stream of fame and fortune. Such privilege is encapsulated by being featured on Youtube Rewind 2018. Basically, the Try Guys haven’t offended the Youtube establishment. Yet.

    Of course, I don’t see anything inherently wrong with not being openly anti-establishment. The problem is not being so comes with a lot of perks and those perks may discourage anyone from being more thoughtful and truthful. Frankly, I understand why anyone would keep their mouths shut, especially if one is a financially-independent content creator like the Try Guys.

    As I have said multiple times before, their videos have no hesitance in embracing thoughtfulness. If they intend to stay as the establishment’s darlings, there is a possibility they will refrain themselves from creating meatier and riskier content… or worse, will remove the thoughtfulness altogether. But, at the same time, I am also glad they are Youtubers instead of Hollywood personalities.

    One thing that I and many other fans love about the Try Guys is their embodiment of healthy masculinity. They are willing to try things many men will feel uncomfortable about, including wearing make-up, wearing women’s pants, getting nail extensions, naked wrestling, drag performances and wearing women lingerie. Their masculinity is anything but rigid (which really triggers Alpha-wannabes Youtubers). And, thankfully, Youtube allows this so-called gender ‘deviance’.

    No matter how much you hate it, Youtube is certainly more socially progressive than Hollywood. On the website, members of racial, sexual and gender minorities can enunciate their own authentic and unfiltered voices, some members of the ‘beauty’ community (beauty does not refer to personalities) are men and, of course, male Youtubers are popular despite or probably because of their unorthodox masculinities.

    Compare the situation to one of Hollywood, where cis-heteronormativity is still the law of the land, where the groundbreaking character Newt Scamander is considered a boring male lead protagonist for not fulfilling the gender stereotype; while the most outspoken figures are indeed progressives, many of the values imposed by the higher-ups are still very conservative and outdated. Hollywood still has a long way to go.

    In the end, no matter how tyrannical Youtube can, it is still free enough for male Youtubers to express wholesome and undogmatic versions of masculinity. So, unless the higher-ups decide they want to impose puritanical gender norms on the platform, I will still love the Try Guys regardless.

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